Promotional Campaign

How Does NeoCon East Attract a Qualified Audience?

NeoCon East has an extensive multi-media marketing campaign that targets high-quality industry professionals:

Advertising and Editorial Coverage

Advertisements are featured in more than 30 top trade and business publications and run year-round in magazines such as Interior Design, Contract, Interior and Sources, METROPOLIS, MMQB, and Office Insight.

Direct Mail

A show overview direct mail peice is distributed to more than 70,000 Mid-Atlantic industry professional prospects.

E-mail Blasts

Up to 15 e-mails that highlight show offerings and promote pre-registration are sent to over 70,000 prospective attendees.

Web Site

The NeoCon East web site details all show components, offerings and registration information, including an exhibitor list with links to exhibitor sites, giving your company maximum exposure.

Public Relations

Press releases are sent to a list of more than 200 trade and consumer press. A Press Room is available during the show for all press.

Participating Associations

Numerous industry associations and organizations support NeoCon East by promoting the show to their members and hosting events during the show, including: AIA, ASID, BIFMA, IIDA, NCIDQ and NEWH.

NeoCon East exhibitors have access to these promotional opportunities:

Attendee Lists

You can purchase our attendee prospect lists for use in sending out direct mail to promote your products and services and to help drive traffic to your booth.

Electronic Invitations

We make it easy for you to invite your own clients to attend NeoCon East with specialized complimentary electronic invitations. The invitation includes a section in which you have the opportunity to easily customize your message to include your booth number, photos, product descriptions and more.

Sponsorships

Maximize your NeoCon East investment and increase your visibility during the show! Sponsorships are a powerful traffic booster. Sponsor an event, display your logo on show banners or choose one of our other creative cross-promotional opportunities. CLICK HERE to view a complete listing of NeoCon East sponsorships.